Having known the Ravenhill family for over three decades, and watching the two children (Henry and Olivia) grow up it was a fantastic opportunity to work with Henry on developing the Woefuldane Dairy Cheese brand. Cheese making was not a new venture for the family as their mother Melissa starting making it back in the late 80's under the Farm name of Birdwood.
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With a move to Woefuldane Dairy in Minchinhampton and the opening of a shop; son Henry had some very exciting plans for the expansion of the business. I was really honoured that he chose us to help with marketing and design.
The company had not focused on branding or marketing so the requirements were to create a brand logo for the cheese products that would make them stand out in a retail environment.
An additional website brief was also given to raise the profile of the products and offer an e-commerce facility.
We kept the essence of the existing brand roundel but redrew the imagery. Each product was given a unique colour code and labels were produced to brand each pack of cheese.
We developed a website with loads of personality for the dairy and launched a new e-commerce website; which has been a roaring success, pulling in enquiries from all over the country.
We are now on the second generation website amends and in the very new future you will see our fantastic work in reality.